NEGOCIACION VINICOLA PEDRO VENTURO was founded in 1896 by Pedro Venturo Toledo in the district of Surco, Peru.
It was continued by his son Pedro Venturo Zapata at as NEGOCIACION VINICOLA PEDRO VENTURO S.A. HACIENDA HIGUERETA Y ANEXOS at the Hacienda Higuereta in Lima, Peru. in 1917.
It was continued for private use in 1996 by Pedro Venturo Zapatas son Pedro Venturo Markoch, and his grandson Pedro Venturo Jr. in Lima Peru as PEDRO VENTURO E HIJOS, PISCO VENTURO, PISCO HIGUERETA, & PISCO MARKOCH.
In 2012 it was continued, reestablished and rebranded by Pedro Venturo Zapatas grandson Jack Venturo in Lancaster, California as VENTURO SPIRITS.