Advertising Report

From
To

Display Case Search Engine Exposures Period Display Clicks All Votes Industry Average $2.41 ROI
Dolphin, Denise 2,830 4,106 23 $9,895.46
Hams Mechanical Group 115,661 38,006 5112 $91,594.46
Humboldt County Chamber of Commerce 75,817 26,846 1221 $64,698.86
Sierra Air Inc. 1,893 1,657 12 $3,993.37
TOTAL (4) 196,201 70,615 6,368 $170,182.15
AMCPB: 17,653.75 TOTAL: 70,615

Legend

  • Display Case - Name of business
  • Period Display Views - Member's total display views or exposures from their online display case
  • Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
  • All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
  • Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
  • Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)

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