Advertising Report

From
To
Display Case Search Engine Exposures Period Display Clicks All Votes Industry Average $1.50 ROI
Dolphin, Denise 2,364 2,232 13 $3,348.00
Hams Mechanical Group 113,273 37,478 5047 $56,217.00
Humboldt County Chamber of Commerce 73,040 25,905 1177 $38,857.50
Sierra Air Inc. 1,546 1,547 0 $2,320.50
Stonerock Sound and High Jacked Live Music 1,917 1,020 0 $1,530.00
TOTAL (5) 192,140 68,182 $6,237.00 $102,273.00
AMCPB: 13,636.4 TOTAL: 68,182

Legend

  • Display Case - Name of business
  • Period Display Views - Member's total display views or exposures from their online display case
  • Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
  • All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
  • Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
  • Industry Average $1.50 ROI - This display click through value is calculated at an industry average of $1.50.

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