Advertising Reports

From
To
Display Case Search Engine Exposures Period Display Clicks All Votes Industry Average $2.41 ROI
Dolphin, Denise 3,215 4,326 42 $10,425.66
Hams Mechanical Group 116,567 38,362 5156 $92,452.42
Humboldt County Chamber of Commerce 77,107 27,522 1263 $66,328.02
Sierra Air Inc. 2,337 1,868 32 $4,501.88
TOTAL (4) 199,226 72,078 6,493 $173,707.98
AMCPB: 18,019.5 TOTAL: 72,078

Legend

  • Display Case - Name of business
  • Period Display Views - Member's total display views or exposures from their online display case
  • Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
  • All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
  • Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
  • Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)

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