Its a fact that online reviews are now an essential decision-making tool for consumers. Its also a fact that people are more than two times more likely to leave a review about a bad experience than a good one. How do you encourage happy customers to review your business? ZipReviews by ZipLocal is the solution! ZipReviews makes it easy for you to request a review through the dashboard and simplifies it for your customer by giving them a direct link in the message.