Santa Maria Novella


The oldest perfumery in the world, Santa Maria Novella was officially founded in the 17th century after a public declaration of patronage from Florence’s Medici family.

However, the iconic Italian company dates back even farther to 1221, as religious men and healers began to study the plants, flowers, and herbs of tuscany behind its walls.

With a legacy beyond compare, experience 800 years of master craftsmanship in one of our stores today.

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8923 Beverly Blvd.
West Hollywood, California 90048

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